Level 2 Business Organisation and Market Research
Course Description
Big Question: How does business acumen assist us as we plan our future pathways?
The purpose of this course is to explore how and why large businesses in New Zealand make operational decisions in response to internal and external factors and plan, take to market, review and then refine a business activity incorporating a community well-being focus.
This course will give the learner an opportunity to answer marketing questions and be involved in solving business problems, focussing on Marketing Research, and learning how to motivate staff. We will cover topics that look at the changing face of business as more and more organisations move their stores online. Assessments are a mix of internal projects and external examination.
This course creates pathways to Level 3 Commerce or Business Organisation and Marketing Strategies.
Recommended Prior Learning
Level 1 Business and Commerce is recommended but not compulsory
Contributions and Equipment/Stationery (Approximate)
To be advised
Pathway
Credit Information
You will be assessed in this course through all or a selection of the standards listed below.
External
NZQA Info
Business Studies 2.4 - Conduct market research for a new or existing product
NZQA Info
Business Studies 2.5 - Investigate the application of motivation theory in a business
NZQA Info
Business Studies 2.6 - Carry out, review and refine a business activity within a community context with guidance
NZQA Info
Agribusiness 2.7 - Demonstrate understanding of future proofing influences that affect business viability